Art dealers Justin Rhodes and Ashleigh McLean and Southern Guild’s Trevyn and Julian McGowan have launched their dynamic new space in Rosebank’s Keyes Art Mile precinct. The 300-square-metre contemporary exhibition space, in the StudioMAS designed Trumpet building, now open, heralds an intriguing partnership between leading contemporary art gallery WHATIFTHEWORLD, and Southern Guild, both firmly established in Cape Town. The new space will exhibit an innovative programme for the expansive gallery, which can be divided for focused presentations and interdisciplinary experimentations. Each gallery will maintain its distinct individual identity, while simultaneously provoking a new exchange between artists and designers and introducing a new creative dialogue. ‘We each have strong, unique viewpoints and a desire to change the status quo,’ Trevyn says of the two galleries, ‘this opportunity to combine our voices, to explore the intersection of art and design, promises results greater than the sum of our parts.’
There will be an independent calendar of programming, but for their inaugural show, the two galleries have purposefully curated a synergetic collection of work, a journey through tableaus that relate and reflect, and that present a strong narrative of their shared methodology – a collection that couldn’t exist anywhere else. The opening show presents work by Nigerian photographer Lakin Ogunbanwo, Zimbawean sculptor Moffat Takadiwa and visual artist Athi-Patra Ruga alongside limited-edition furniture by leading African designers such as Cheick Diallo, Hamed Ouattara and the late Babacar Niang as well as South African heroes Gregor Jenkin, Porky Hefer and Dokter and Misses.
19 Keyes Avenue, Trumpet, Keyes Art Mile, Rosebank, Johannesburg
Image: Athi-Patra Ruga (tapestry), Cheick Diallo (chair), Jesse Ede (table), photographed by Adriaan Louw